About Us

Country Visions Cooperative, based in Reedsville, Wisconsin, can trace their roots back to 1923 and has grown over the years because of their dedication to service and building long-term relationships from generation to generation. Throughout the years, several co-ops have come together to create a stronger, more effective organization serving a growing area. Our most significant growth occurred in September 2013 when Country Visions Cooperative and Agri-Partners Cooperative merged, nearly doubling the size of the organization.The counties we serve include Manitowoc and the surrounding counties of Calumet, Door, Kewaunee, Brown, Sheboygan, Fond du Lac, Green Lake, Outagamie, Winnebago, Shawano, Oconto and Marinette. Not all services available in all counties.

At Country Visions Cooperative, it’s our mission to be your partner for success and first choice supplier of information, products and services. Over the years, our diverse group of member owners has created an equally diverse roster of services, products and resources that are unique to the communities we serve and help our local businesses maintain profitability.

Look for Country Visions Cooperative businesses in these Wisconsin communities:

  • Reedsville (Home Office)
  • Branch
  • Chilton
  • Fond du Lac
  • Forest Junction
  • Kiel
  • Malone
  • Manitowoc Rapids
  • Mishicot
  • Oconto Falls
  • Peshtigo
  • Reedsville
  • Ripon
  • Rockwood
  • Valders
  • Whitelaw
  • Wrightstown
  • also Menominee, Michigan.

Country Visions Co-op has several different divisions, each with a team of professional and skilled employees dedicated to providing full-service and quality products. We have a unique blend of farm and agriculture related products and services along with convenience stores, quick food restaurants and more. If you need it, chances are, one of our locations has it!

Retail Outlets

Quick and Satisfying Food

  • SUBWAY Restaurant at Manitowoc Rapids and Valders.
  • The Food Court in Reedsville features soup (seasonal), salad bar, HotStuff Pizza and an A&W Restaurant.
  • Mishicot location also offers HotStuff Pizza products.
  • Branch makes deli sandwiches and bakery daily.


What is a Co-op?

The U.S. Department of Agriculture (USDA) defines a cooperative as a user-owned, user-controlled business that distributes benefits on the basis of use. Member users, or patrons, own and democratically elect the board of directors, which provides oversight of the co-op. Net earnings are distributed on the basis of proportional use, or patronage, rather than on investment.

Cooperative associations have been organized throughout history to carry out many different activities, often in response to economic and social stress. Cooperative organizations in the United States first appeared in the late 1700's and today co-ops can be found in all sectors of the U.S. economy. Consumer, purchasing and farm supply cooperatives are all organized to provide the specialized goods or services that their member patrons want to buy.

By combining member demand, a co-op can provide better availability, selection, pricing, or delivery of products or services to individual consumers, businesses or farmers. Farm supply co-ops cost-effectively supply input, fuel and agronomy services to farm business owners.